Welcome to Profile Extra


An online public relations magazine for PR practitioners, with articles on current PR issues and trends, the latest PR news, public relations case studies and more.

 

Latest features...


  • Cover story: Putting a Capital of Culture on the map Free content for limited period         

    Organising and promoting a city's yearly calendar of celebrations calls for team work and perseverance, Amanda Foran reports.

  • English summer and sponsorship Web Exclusive         

    Summer events can attract a mixed bag of sponsors, James Davies MCIPR says.

  • Corporate banks have a strong PR message         

    The reputation of corporate banking has been tarnished by its link with investment banking so it’s now time to rebuild its own staid image, Robert Kelsey ACIPR advises.

  • PR 2.0         

    Science professionals often become unstuck in terms of how they communicate their messages so it’s important to use the right tools and language, Matthew McKay MCIPR says.

 

 


 

Featured case study


  • Taking PRide in the Isle of Wight         

    A campaign to improve the quality of life on an Island won the Isle of Wight Council Gold in the CIPR Home Counties South and Wessex PRide Awards 2007

PR Blog


 

PR Voice is a public relations blog by CIPR President Elisabeth Lewis-Jones.

 

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Current issue

Profile 67 Cover 

Profile 67:

Liverpool Culture Company communications director Paul Newman talks about the city's year in the spotlight.

 

 

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PR is set for significant growth in terms of turnover, staffing levels and average spend

  

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